Casey Winans: Why 3PLs Fail at WMS (and How to Choose the Right One) | Fulfillment Unpacked
Too many 3PLs burn cash and time chasing the wrong warehouse management system (WMS). In this episode of Fulfillment Unpacked, Scott Harward sits down with Casey Winans—founder of Fullstride and veteran WMS consultant—to break down the biggest mistakes 3PLs make, why timing matters more than hype, and how to actually set your warehouse up for scale.
Inside the conversation:
- The most outrageous WMS purchase story Casey has ever seen
- Why sub-$10M 3PLs struggle with software adoption
- How to know when you’re duct-taping systems vs. building for growth
- The tech trends that are overhyped—and the ones about to change the game
- What Casey would fix first if given $250,000 to overhaul a warehouse
If you run a 3PL—or are on the brink of upgrading your systems—this episode will help you cut through the noise, avoid seven-figure mistakes, and choose the tech path that actually matches your business.
Inside the conversation:
- The most outrageous WMS purchase story Casey has ever seen
- Why sub-$10M 3PLs struggle with software adoption
- How to know when you’re duct-taping systems vs. building for growth
- The tech trends that are overhyped—and the ones about to change the game
- What Casey would fix first if given $250,000 to overhaul a warehouse
If you run a 3PL—or are on the brink of upgrading your systems—this episode will help you cut through the noise, avoid seven-figure mistakes, and choose the tech path that actually matches your business.
Creators and Guests
Host
Scott Harward
I’m Scott Harward, CMO at Boxtalk and longtime marketing strategist for brands and 3PL operators. I’ve led teams that drove millions in revenue growth, built tools that turn data into clarity, and founded podcasts and projects that connect operators and leaders. Marketing is my craft, but building systems and communities that last is my real obsession.
